Monday, July 13, 2009

SWL Bootycamp on Q13 Fox News. See the Video Now!

The Ultimate "sneak peek" is here! For all of you curious about our program, you can now see exactly what goes on at Bootycamp in this playful video clip from Q13 News. Equally curious about the instructor? I'm the fast talking girl up front, only slightly mortified by the camera pointed momentarily at my rear-end :)

In the 3 years SWLB has been on the fitness map, we've had several offers from news and radio to be part of a broader story on the bootcamp fitness movement. Typically though, these early stories focused on outdoor fitness programs as a fad, a false sensibility I wanted no part of.

When the lovely Brian Callanan from Q13 News rang me up, his take on the story was different, refreshing. As someone who'd once been out of shape (he mentions this in the clip- and check out those "guns"!), Brian knows first hand what it takes to get a long term grip on fitness and had heard of many women creating dramatic lifestyle changes by participating in our program. The focus Brian wanted to present to Q13 viewers was energetic, positive, backed by the idea that outdoor fitness is here to stay and rooted in community richness. That was a story I wanted in on!

I immediately sent out an inquiry to SWL Bootycamp members, "What do you think? Should we do it?". I was excited and surprised by the unanimous "YES!" and quickly arranged a freebie class on one of our non-bootcamp days, ensuring that only those women comfortable being filmed would be in front of the camera. The turn out for this freebie class was awesome! Thanks so much to the members who came out to play that day, and to those who showed their support via email and positive vibes.

Complete with our own thumpin' soundtrack, check out the video clip here:

UPDATE: This video has been archived! Click the link below, enter "Mommy Booty Camp" into the Q13 search engine. Click "video" and presto!
http://www.q13fox.com/video/?autoStart=true&topVideoCatNo=default&clipId=3897765

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